Ileana Serrano of the U.S. Census Bureau and Don Pellico of the U.S. Small Business Administration (SBA) will teach you how to harness the power in the vast resources, data and tools of the U.S. Census Bureau’s Census Business Builder (CBB) and the U.S. Small Business Administration (SBA). This presentation will show how to identify business opportunities, understand the business landscape, and learn how to access amazing amounts of data to support your business goals. An overview of the programs and services provided by the SBA spanning from the process of starting a home-based business to learning how to do business with the public sector (federal, state and local) for existing businesses will be covered.