Local businesses can now use SizeUp Arlington Heights via the library to access industry-specific and hyperlocal information to help them make smarter decisions using Big Data analysis. The research is individually customized for each company. Local businesses can:
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Rank their business performance compared to industry competitors
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Discover potential customers, suppliers, and better understand their competitive landscape
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Optimize advertising to target ideal customer segments
SizeUp Arlington Heights helps to level the competitive business playing field by providing small businesses with similar market research that typically only large corporations can afford to access.
Small businesses create the majority of all net new private sector jobs (Source: US Small Business Administration and US Bureau of Labor Statistics). From 1993 to 2015 small businesses created 425% more net new jobs than large companies (Source: US Bureau of Labor Statistics). In addition, locally-owned businesses create a larger positive economic impact on the local economy because more money spent with them is respent locally.
SizeUp uses big data, cloud computing and computer algorithms to deliver custom analysis for local businesses. The data comes from hundreds of public and proprietary data sources covering firmographic, demographic, geographic, labor, wage, cost, consumer spending, transportation and more.
Find SizeUp on the library’s Business & Nonprofit Services page or the Research > Databases > All Databases section of our website.
Using Data for Businesses: SizeUp Arlington Heights
Monday, April 17, 7–8 p.m. / Zoom / Register
Learn to use this new online resource that super-crunches millions of data points of local business intelligence to guide entrepreneurs starting businesses and business owners to use the power of data to make better decisions assessing competitiveness, benchmarking performance and analyzing customer demographics, supplier data, and even strategizing the best marketing and advertising methods.