Nonfiction
eAudiobook
Details
PUBLISHED
Made available through hoopla
EDITION
DESCRIPTION
1 online resource (1 audio file (2hr., 58 min.)) : digital
ISBN/ISSN
LANGUAGE
NOTES
Read by Michael Levine
In Guerilla P.R., Michael Levine shows how to get media exposure without hiring an expensive publicist. In clear, concise, and practical language, Levine explains the procedures he uses every day to get press for major stars. He tells how his techniques can be adapted to fit a small budget and be effective for any kind of company seeking publicity. Using case histories, tips from his professional experience, and an all-important list of start-up contacts, Levine passes his expert advice to anyone and everyine. From a director of a free clinic to the manager of a local rock band, anyone who wants quick and effective methods to bridge the gap between the message and the public can benefit from Levine's expertise
Mode of access: World Wide Web