This business book written by a business owner who has taken a new brand idea and intellectual property in applying successfully for a UK trade mark name. It is written for creatives or entrepreneurs that are business owners of UK Limited Companies. Who may have been considering taking the business brand to the next level with thinking through an intellectual property idea in becoming a UK trade mark name. This book has been designed for the reader to learn with the facts and references provided. Understand the whole process involved. Carefully designed mind maps with explainer video including subtitles - by using the camera on your smart phone to scan the QR code. What is different about this business book is that it has the added value of worksheets for the reader to capture creative intellectual property to be considered and researched. In addition, at the end of each chapter, you will have helpful information links to: - Acronyms. - Bibliography. - Resources. - Worksheet relating to each chapter topic, where the reader can brain storm ideas and understand the process to make the UK trade mark application process easier

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