Business communications expert Mary Mitchell gives business people and job seekers everything they need to make the right first impression, whether in person, at job interviews, sales calls, or social gatherings, or via letter, fax, or e-mail. Based on Mitchell's popular corporate seminars which have been attended by employees of Arthur Young, Ritz Carlton Hotels, Merck, and other top firms, The First Five Minutes. Gives practical tips on cultural customs, body language, and cross-dressing customs.* Uses realistic scenarios and sample dialogues to show readers what to do and what not to do in every type of first-meeting business situation. * Explains and simplifies the new and changing rules of conduct in today's global business environment

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