It's time for a new type of leadership. One that's based on truth, not tricks and tactics. Most leaders are frustrated - with their people, their progress and their performance. Principled Profits reveals how to build an organization on the firm foundation of clearly-defined core values. As professionals operate from proven principles, they'll be ready to lead their people through any situation. And here's the kicker-they'll be setting their organization up for previously unattainable success. Quit looking for the next new tactic or quick fix, and tap the power of values-driven leadership today!

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