The age of the platform: how Amazon, Apple, Facebook, and Google have redefined business
(2011)

Nonfiction

eBook

Provider: hoopla

Details

PUBLISHED
[United States] : BookBaby : Made available through hoopla, 2011
DESCRIPTION

1 online resource

ISBN/ISSN
9780982930267 (electronic bk.) MWT11730014, 0982930267 (electronic bk.) 11730014
LANGUAGE
English
NOTES

Buoyed by the success of Amazon, Apple, Facebook, and Google, thousands of companies of all sizes are fundamentally rethinking how they do business. They are creating vibrant ecosystems and, in the process, reaping big rewards. In the tradition of The Long Tail, The Age of the Platform demonstrates how the world of business today is vastly different from that of even ten years ago. Today, the most successful companies are operating under an entirely different business model-one predicated on collaboration, emerging technologies, externally driven innovation, different types of partnerships, and vibrant ecosystems. Rife with examples, The Age of the Platform is nothing less than essential reading to understand business today--and where it is going

Mode of access: World Wide Web

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