The business of funny -- Yes, and : how to make something out of nothing -- How to build an ensemble -- The co-creation story, or Audiences want in on the act -- Change is hard : comedy and improvisation make it easier -- Using failure -- Follow the follower -- Listening is a muscle -- Conclusion: what happened when we Yes, anded the writing of this book -- Appendix: The Second City improv exercises

The authors, both executives at Chicago's The Second City, present their insights and perspective on how to apply the seven elements of improv comedy in both professional and personal situations