Availability
Details
PUBLISHED
Barcelona ; New York : Actar, 2012
EDITION
First edition
DESCRIPTION
157 pages : illustrations ; 18 cm
ISBN/ISSN
9788415391357, 8415391358, 9788415391357
LANGUAGE
English
NOTES
Ward pulls from his ten years' experience as a designer and art director to tackle subjects such as design fetishists, Helvetica's neutrality, urgent briefs, as well as topics such as the validity of design education, the supposed death of print, client relationships and pitch planning. In addition, the book features contributions and insights from more than a dozen other established practitioners such as Milton Glaser, Stefan Sagmeister, Christoph Niemann and David Carson--Provided by publisher