Beyond viral : how to attract customers, promote your brand, and make money with online video [eAudiobook - hoopla]

Available

Beyond viral : how to attract customers, promote your brand, and make money with online video

(2020)

By: Nalty, Kevin

Nonfiction

eAudiobook

Provider: hoopla

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Series:

Nalty, Kevin. New Rules Social Media. #bk. 4

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Details

PUBLISHED

[United States] : Gildan Media, 2020
Made available through hoopla

EDITION

Unabridged

DESCRIPTION

1 online resource (1 audio file (6hr., 40 min.)) : digital

ISBN/ISSN

9781663700049 (sound recording : hoopla Audio Book) MWT13697014, 1663700044 (sound recording : hoopla Audio Book) 13697014

LANGUAGE

English

SERIES

Nalty, Kevin. New Rules Social Media. #bk. 4

NOTES

Narrated by J.D. Cullum

Kevin Nalty, the only career marketer who is also one of the most-viewed YouTube comedians, provides proven, practical ways to promote your product or service using the most visceral form of social media--online video. Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Case studies of how leading brands have leveraged online video to entertain while delivering their brand messages to customers include Microsoft, MTV, Mentos, Holiday Inn, and Fox Broadcasting. Learn also from the pitfalls and mistakes many top companies and startups are making

Mode of access: World Wide Web