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Everything has a price tag, but who sets all these prices? What hides behind a price tag? How does price control your life? We all know "the best things in life are free" and "you can't buy happiness", right? So why do we insist on putting a price on just about everything? Well, we don't. That's the first of many surprising lessons viewers learn in What Is a Price?: a price is not an arbitrary number someone "puts" on something. Viewers learn that a price is information disguised as a number. (Learning Seed USA)

Originally produced by Marcom Projects in 2006

Mode of access: World Wide Web