I just came across an interesting post, "Cracking the Q.R. Code," on the New York Times' small business blog. It highlights how a California Thai restaurant is experimenting with QR codes to help create a unique customer experience and generate more business.
QR codes are not a household term yet, but there are signs that they are becoming more popular as more people make the switch to smartphones. Even if you don’t know what QR codes are, I’m guessing you’ve seen them around. They are popping up on products, promotional materials, storefronts, and basically anywhere you can place a sticker.
Most people scan them using special apps on their smartphones. The apps decode the scanned image and usually provide a short message or a link to a website or online video. It's a way to pack a lot of information into an image and save people the trouble and time of reading and typing information into a browser.
If you own a smart phone and want to jump on the QR code bandwagon, check out this list of QR code readers that might work for you. Keep your eye out for QR codes everywhere and I think you’ll find that scanning them is pretty fun!
Want to generate your own QR codes and share them either in print or digitally? It couldn’t be easier. Check out this QR-Code Generator and start figuring out creative ways you can use them for your business.
What are some ways you can use QR codes for your business? Share your ideas by leaving a comment below! Make an appointment with us if you need help starting out.
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