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The Art Of The Sale : Learning From The Masters About The Business Of Life (2012)
(Book)

Call Number 658.85/BROUGHTON,P

Available
(0 holds on 1 copy)
LocationCall NumberItem Status
Adult Nonfiction658.85/BROUGHTON,PAvailable
Published: New York : Penguin Press, 2012
Description:  291 p. ; 25 cm
ISBN/ISSN: 9781594203329, 1594203326, 1594203326 :,
Language:  English


An analysis of the role of persuasion in everyday life and the qualities of effective salespeople traces the author's international travels to learn the art and science of selling, discussing the importance of a good narrative and the role of sales as social discourse

Loose robes -- The pitch -- The soul of a salesman -- I believe -- Leveling -- Art and commerce -- The zen of sales -- Hybrid vigor -- Epilogue : lemonade stand

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