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Influence : The Psychology Of Persuasion (2007)

Call Number 153.852/CIALDINI,R

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(0 holds on 2 copies)
LocationCall NumberItem Status
Adult Nonfiction153.852/CIALDINI,RDue 12-04-14
Adult Nonfiction153.852/CIALDINI,RDue 12-01-14
Published: New York : Collins, c2007
Edition:  Rev. ed. ; 1st Collins business essentials ed
Description:  xiv, 320 p. : ill., ports. ; 21 cm
ISBN/ISSN: 006124189X (pbk.), 9780061241895 (pbk.),
Language:  English

Weapons of influence -- Reciprocation : the old give and take--and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Epilogue. Instant influence : primitive consent for an automatic age

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